Sports Industry Blog
Best practices, advice and success stories in sports business.
If you’re interested in contributing to our blog, email us here.
Navigating the Sports Career Landscape
By Ryan Ireland: Marketing & Communications Manager - National Lacrosse League
When you think of working in professional sports, what leagues come to mind? Most would answer NFL, NBA, MLB, NHL, or MLS. These are the pinnacle leagues in the United States, and everyone wants to work...
Marketing Event Operations Digital
GPS Wearable Technology in the NCAA
By Ben slingerland - Business Development Manager Catapult Sports
When I was playing college soccer at Georgetown 12 years ago, there wasn't one team in the country using GPS wearable technology. Seven years ago, while I was working at IMG Academy in Bradenton, FL, the...
Digital Analytics College Athletics
3 tips for thriving in digital sports marketing
By Vince amatuzzi - founder and chief strategist of coordinate
I started my job as Director of Marketing at the United Center in early 2010. While nine years might not feel that long ago, the digital landscape was quite different at the time. Steve Jobs had just introduced...
Marketing Digital Social Media
community