Sports Industry Blog
Best practices, advice and success stories in sports business.
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How to handle sales objections
By Jared Herlands - Manager, Premium Partnerships at Harris Blitzer Sports & Entertainment
You could be the most energetic person on the phones, get someone to disclose information they wouldn’t believe they are giving to a cold caller, find the perfect fit for someone, and still not make...
How to maximize your "offseason" in sports
By Chris Sorrels - Director, Season Ticket Retention and Premium Services at Oklahoma City Thunder
As my mind was spinning on what service-centric topic to write about, all sorts of ideas came running through my head. Do I write about the differences between customer service vs. customer experience?...
3 misconceptions about "service jobs" in sports
By James “JB” Bryant – Senior Manager of Sales Development at the Colorado Rapids
Over eight years in sport sales across three organizations, I’ve seen various approaches to the Season Ticket Account Service role. Organizations have changed its name, to titles such as “Retention”...
3 ways to improve renewals when your team isn't in the playoffs
By eric little - sr. director of ticket sales & service at the phoenix suns
Not every team can make the playoffs (47% of NBA/NHL teams don’t, 62.5% of NFL teams, 66.7% of MLB teams), yet renewing season ticket members at a high level is a key to maintaining your base. Then you...