Sports Industry Blog

Best practices, advice and success stories in sports business.

If you’re interested in contributing to our blog, email us here.

The "can't miss prospect" in life and sports

By nick richardson - director, new business development - texas rangers baseball club

I often think about what sets high performers apart from the average or below average performers in various jobs and in life. I relate much of what I do to sales because as a friend once said, “sales...

Read more

Career Coaching Job seeking
5 things guaranteed to help you hit your sales goal

By bob hamer - president & Founder of Sports business solutions

I’ve been involved in sports sales for more than 13 years. I sold myself, I have been a sales manager, and now I conduct sports sales training with teams in different leagues and markets all over the...

Read more

Ticket Sales Sales Training B2B Sales Sponsorship
#MySportsBizStart - Josh Gross: "An expert at nothing"

By Josh Gross - Vice President, San Diego Seals

My name is Josh Gross and I’m an expert at nothing. I’ve worked in the sports and entertainment industry for 17 years. Have you heard of the teams I’ve worked for? Probably not. Have you read any...

Read more

#MySportsBizStart Career Coaching
#MySportsBizStart - David Kone: "Life beyond playing.."

By david kone - Manager, premium hospitality development - cleveland cavaliers

I’m in Strasbourg, France playing for a pro basketball team. It’s an exhilarating moment because I've worked so hard to prove my doubters wrong by playing the sport I love at a high level. As I’m...

Read more

#MySportsBizStart Career Coaching
4 time management tips for the sport sales pro

By andre luck - Director, season ticket sales - houston astros

Many people say that they don't have enough time in the day to finish everything they want to accomplish. I still fall victim to making this excuse and I was recently reminded while listening to a podcast...

Read more

Time Management Sales Training
Introducing "The Playbook" - Sports industry book club

By carson holden - Client relationship specialist at madison square garden sports

I have always been a prolific reader. Even when I was little, I was begging my mom to take me to the bookstore multiple times a week or checking out as many books from the school library as I could carry...

Read more

The Playbook
The "Kaizen" mindset and how to achieve peak performance

By Eric Platte, Vice President, Ticket Sales - atlanta hawks

“We call them Polywhackers. They break rocks with hammers, bag them up and we ship them out.” That was how my then boss put into words the business process that I would be studying during an internship...

Read more

Career Coaching
4 high tempo and strategic bits of sales advice for the closer

By anthony matthies - director of partnership and suite sales, kansas city chiefs

I am going to make this BLOG about you and not me. This is exactly how you should approach a client or prospect in every sales scenario, meeting and sales initiative. This my perspective. If you can get...

Read more

Ticket Sales B2B Sales
3 tips for thriving in digital sports marketing

By Vince amatuzzi - founder and chief strategist of coordinate

I started my job as Director of Marketing at the United Center in early 2010. While nine years might not feel that long ago, the digital landscape was quite different at the time. Steve Jobs had just introduced...

Read more

Marketing Digital Social Media
#MySportsBizStart - Tyler Marcotte: "It was a hobby, now it's a lifestyle"

By tyler marcotte - member experience executive, boston celtics

For our fifth-grade yearbook I was asked “What do I want to be when I grow up?” Like many kids, I wanted to be a professional baseball player. Growing up in a small Massachusetts town, I dreamt of...

Read more

#MySportsBizStart
"Play chess, not checkers" with your sports business career

By bob hamer - president & Founder of Sports business solutions

I’ll never forget the first time I heard this advice. I was a young salesperson for the Phoenix Suns and I had been approached by another team with an opportunity to become a sales manager. On the surface...

Read more

Career Coaching
3 ways you can turn your data into more dollars in sports

By mike shear - VP, Strategic partnerships - fan interactive marketing

Data has been a buzzword for the sports industry over the past several years. Having lived through the introduction of CRM platforms, the advent of the sports team specific data warehouses, and the reliance...

Read more

Database Analytics Marketing
6 lessons I wish I learned earlier about selling in sports

By ian tasso - Manager, Premium Sales - NFL On Location, Super Bowl LIV

Shortly after graduating college - ages ago it seems - I packed my life up in a Toyota Camry and drove from Boston to Las Vegas to begin my sports career. I had no family or friends there, and really no...

Read more

Ticket Sales B2B Sales Career Coaching
#MySportsBizStart - Luke Schuellein: "The lessons I've learned"

By Luke Schuellein - DIrector, business development at viwa ticket management solutions

My sports career path to becoming Director of Business Development at Viwa has not been the most conventional one. Having previously worked in professional sports, minor league sports, and collegiate sports,...

Read more

#MySportsBizStart
3 keys to breaking into the sports industry

By kyle brannigan - phd student in sport administration at the university of northern colorado

I have experience both working in sports and now I’m involved in sport business academia as a PhD student in Sport Administration at Northern Colorado. I talk with students and job seekers all the time...

Read more

Career Coaching Job seeking