Sports Industry Blog

These blog articles are created for the industry, by the industry. Our hope is you can learn about these topics from some of the best in the business.

Authentic Confidence: How to handle your sports business interview

By michelle tolbert, HR Project Manager at Legends

Congratulations! If you are reading this, then you have hopefully got past the hardest part, getting an invite to interview. Here are some quick tips and best practices on how to stand out during a phone...

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5 ways to stand out as a seller in a competitive market

By ryan mavaro - ticket sales & experience manager at the new york guardians (XFL)

Growing up in New York just outside of the city has taught me all the ins and outs of being a New Yorker. The hustle and bustle, the passion, the boldness. These are all qualities that have been instilled...

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How to transition from partnership "activation" to partnership "sales"

By nate racela - partnership sales manager at the minnesota timberwolves

Ever since I started in sports, I always knew I wanted to be in Corporate Partnerships. I love the ideation process of bringing campaigns to life and working with numerous stakeholders (internal and external)...

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4 keys to standing out as a sponsorship seller

By Travis misner - manager, partnership development at the charlotte hornets

Gone are the days when CEOs would write six and seven figure checks just to see their company name in the bright lights in their favorite sports team’s arena. Companies are getting smarter, budgets are...

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10 candid tips on how to enter the sports industry

By chris langdon - Manager of Partnerships and Sales, Niagara River Lions

I have always been one to want to ‘figure things out on my own’, and my introduction to the sports industry was no different. Upon reflecting, I have likely broken most of the conventional unwritten...

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How the OKC Thunder "LaunchPad" is driving economic development

By karlis kezbers - director, business intelligence and ticket strategy at the Oklahoma City thunder

The Oklahoma City Thunder have been leaders on and off the basketball court ever since they arrived in OKC in 2008. They’ve thrilled fans with their up-tempo energetic brand of basketball, and they’ve...

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3 keys to becoming a better cold caller

By joe rickert - svp, property and team development at taymar sales u.

There’s no question that cold calling can be one of the most challenging aspects of sales. When I began my career as an Inside Sales Rep for the Atlanta Hawks, the idea of calling someone I didn’t...

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The "Suite-Tooth": 5 challenges to pitching suites and how to overcome them

By adam vogel - sr. director, Training & Development at Sports business solutions

As a sales manager with the New York Mets, I was having a one-on-one with one of my top performers, named Jake. Jake was just about two months into his Inside Sales tenure with us and doing all of the...

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Two new ways to deal with rejection

By Dan Calamai - Managing Partner of Sangora

I couldn’t close the deal. After spending two months establishing a relationship, digging into the nitty-gritty requirements, refining a proposal, and heck, even getting access to their internal systems...

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The "can't miss prospect" in life and sports

By nick richardson - director, new business development - texas rangers baseball club

I often think about what sets high performers apart from the average or below average performers in various jobs and in life. I relate much of what I do to sales because as a friend once said, “sales...

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5 things guaranteed to help you hit your sales goal

By bob hamer - president & Founder of Sports business solutions

I’ve been involved in sports sales for more than 13 years. I sold myself, I have been a sales manager, and now I conduct sports sales training with teams in different leagues and markets all over the...

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#MySportsBizStart - Josh Gross: "An expert at nothing"

By Josh Gross - Vice President, San Diego Seals

My name is Josh Gross and I’m an expert at nothing. I’ve worked in the sports and entertainment industry for 17 years. Have you heard of the teams I’ve worked for? Probably not. Have you read any...

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#MySportsBizStart - David Kone: "Life beyond playing.."

By david kone - Manager, premium hospitality development - cleveland cavaliers

I’m in Strasbourg, France playing for a pro basketball team. It’s an exhilarating moment because I've worked so hard to prove my doubters wrong by playing the sport I love at a high level. As I’m...

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4 time management tips for the sport sales pro

By andre luck - Director, season ticket sales - houston astros

Many people say that they don't have enough time in the day to finish everything they want to accomplish. I still fall victim to making this excuse and I was recently reminded while listening to a podcast...

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Introducing "The Playbook" - Sports industry book club

By carson holden - Client relationship specialist at madison square garden sports

I have always been a prolific reader. Even when I was little, I was begging my mom to take me to the bookstore multiple times a week or checking out as many books from the school library as I could carry...

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