Sports Industry Blog

These blog articles are created for the industry, by the industry. Our hope is you can learn about these topics from some of the best in the business.

Elevate your career in sports: Jump through "the door" with both feet

By Chris Atack – Director of Ticket Sales & Service at the Ottawa Sport & Entertainment Group

Ticket sales is often referred to as the gateway to working in professional sports & entertainment. Check the careers page for the pro team in your market…they are probably hiring for ticket sales...

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#MySportsBizStart - Mackenzie Parker: "Take the leap of faith"

By Mackenzie Parker - Communications associate at minor league baseball

In October 2017, I was nearly halfway through my final year of college, and, for the first time in my life, clueless as to what was next for me. Everyone around me knew something about where they were...

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6 things Halloween can teach us about sport sales success

By bob hamer - president & founder of Sports business solutions and creator of theclubhouse

As I sat down to write today’s blog, on Halloween, I couldn’t help but think about the holiday. I remembered back to all those years of dressing up in costume, the trick-or-treating, and the celebration...

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5 benefits to working in minor league sports

By zach fahey - manager, client services at the iowa wild

I’ve worked in sports for nearly four years and have had experience working on big teams and small teams and in both large markets and small ones. There are pro’s and con’s to every job but sometimes...

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7 things I learned from running a sports expansion franchise

By Brad Kraft - Director, Business Operations for the Saskatchewan Rattlers Professional Basketball Club

Being in charge of a professional sport teams "operations" sounds pretty daunting, and you know, IT IS! After all, a lot goes on behind the scenes for any business to run smoothly. From website...

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Authentic Confidence: How to handle your sports business interview

By michelle tolbert, HR Project Manager at Legends

Congratulations! If you are reading this, then you have hopefully got past the hardest part, getting an invite to interview. Here are some quick tips and best practices on how to stand out during a phone...

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5 ways to stand out as a seller in a competitive market

By ryan mavaro - ticket sales & experience manager at the new york guardians (XFL)

Growing up in New York just outside of the city has taught me all the ins and outs of being a New Yorker. The hustle and bustle, the passion, the boldness. These are all qualities that have been instilled...

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How to transition from partnership "activation" to partnership "sales"

By nate racela - partnership sales manager at the minnesota timberwolves

Ever since I started in sports, I always knew I wanted to be in Corporate Partnerships. I love the ideation process of bringing campaigns to life and working with numerous stakeholders (internal and external)...

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4 keys to standing out as a sponsorship seller

By Travis misner - manager, partnership development at the charlotte hornets

Gone are the days when CEOs would write six and seven figure checks just to see their company name in the bright lights in their favorite sports team’s arena. Companies are getting smarter, budgets are...

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10 candid tips on how to enter the sports industry

By chris langdon - Manager of Partnerships and Sales, Niagara River Lions

I have always been one to want to ‘figure things out on my own’, and my introduction to the sports industry was no different. Upon reflecting, I have likely broken most of the conventional unwritten...

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How the OKC Thunder "LaunchPad" is driving economic development

By karlis kezbers - director, business intelligence and ticket strategy at the Oklahoma City thunder

The Oklahoma City Thunder have been leaders on and off the basketball court ever since they arrived in OKC in 2008. They’ve thrilled fans with their up-tempo energetic brand of basketball, and they’ve...

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3 keys to becoming a better cold caller

By joe rickert - svp, property and team development at taymar sales u.

There’s no question that cold calling can be one of the most challenging aspects of sales. When I began my career as an Inside Sales Rep for the Atlanta Hawks, the idea of calling someone I didn’t...

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The "Suite-Tooth": 5 challenges to pitching suites and how to overcome them

By adam vogel - sr. director, Training & Development at Sports business solutions

As a sales manager with the New York Mets, I was having a one-on-one with one of my top performers, named Jake. Jake was just about two months into his Inside Sales tenure with us and doing all of the...

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Two new ways to deal with rejection

By Dan Calamai - Managing Partner of Sangora

I couldn’t close the deal. After spending two months establishing a relationship, digging into the nitty-gritty requirements, refining a proposal, and heck, even getting access to their internal systems...

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The "can't miss prospect" in life and sports

By nick richardson - director, new business development - texas rangers baseball club

I often think about what sets high performers apart from the average or below average performers in various jobs and in life. I relate much of what I do to sales because as a friend once said, “sales...

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