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9 keys to succeeding in Inside Sales in sports

By brendan spina - Manager, Inside Sales at the St. Louis Blues

After completing internships, participating in on-campus activities and networking with sports executives, you have finally received and accepted a job offer to begin your career in sports sales. Congratulations!...

Ticket Sales Job seeking Career Coaching

The 5 keys to selling college partnerships

By chris walker - sr. manager, business development - florida gator sports properties at learfield img college

From the past nine years of selling sponsorships across college athletics and professional sports, there have been notable key differences between these two massive ecosystems. In terms of the actual partnership...

NCAA Sponsorship Sponsorship Activation

How to sell a successful marketing partnership in sports

By Joe Fontanetta - Corporate Partnerships Manager at NASCAR Hall of FamE

Throughout my 17 years in the sports and entertainment industry, I have witnessed ideal ways to sell a successful Marketing Partnership in sports and I've also seen ways that are less than ideal. Growing...

How to Grow Your Career in Ticket Sales

By Samuel O'Babatunde - Manager, Premium Club Sales at Atlanta Hawks

What was once seen as a “foot in the door” for many recent college graduates looking to work in sports, ticket sales roles have become a major pillar in the vast machine that is the sports industry....

How to maximize a networking career conversation in sports

By jonathan mancuso - event marketing manager, pittsburgh steelers

Networking is among the most common topics discussed by business executives, teachers, mentors and more. But few truly understand how to network effectively, and even fewer realize the value of preparing...

7 Email Selling Tips: How To Get More Responses

By anthony parilla - Sr. Manager of Sales & Retention at New Orleans Pelicans & Saints

*This article was initially posted on Anthony's personal blog at https://salesinsports.com/ Let me start off by saying I’m a big “phone guy.” When in doubt, I pick up the phone and call a prospect...

Finding Your Inspiration

By TJ Nelligan - Best selling author of “LIVE LIKE SEAN” and former chairman & CEO of the Special Olympics 2014 USA games

Who inspires you? Who has encouraged you by their example to be more, to be better? Who can you point to and say, “I want to be like that person”? Maybe it is your professional mentor who came from...

Career Coaching Motivation Job seeking

#MySameHereStory - Postpartum Anxiety and Leveling Up

By Abby Jacobs - Retail & Partnerships Manager at Xenith

I’m going to age myself a bit here, but am hoping some of you out there remember Thwomp from Super Mario World. You know, the large, menacing stones typically found in Bowser’s castle at the end of...

#MySameHereStory Mental Health Managing Anxiety #SameHere

5 mistakes made by young sports business professionals

By Andrew Papaefthemiou - General Manager-FIU Athletics Sponsorships at Van Wagner Sports & Entertainment (VWSE)

I’ve been around a long time and over the course of my tenure in sports I’ve seen many people come in and out of the industry. Some have staying power, some are a flash in the pan. Some are committed,...

Career Coaching Job seeking B2B Sales

5 keys to selling in sports during COVID times

By matt ritchie - Associate Director, Season Ticket & Inside Sales at THE Cincinnati Bengals

In our industry, we are thrown new objections and obstacles every season. These include objections like team performance, distance from the stadium, budget, too many games and many more. We hear less objections...

Coronavirus support Ticket Sales

5 keys to selling college partnerships

By Cody Collins - General Manager of Sponsorship at Wofford College

Too often when speaking about the sales cycle there is a common misconception of how the process works. On the outside we tend to believe that there is an unwritten rule that we must follow in order to...

Sponsorship Sponsorship Activation NCAA

Hustle and Camaraderie: How to Sustain a Career in Sports

By sandy zinn - CEO at Zinn Sports Group LLC

One of the questions you hear most about working in the sports industry is, ‘how did you get started?’ I don’t think how you got started means much compared to this all-important question – how...

Career Coaching Networking #MySportsBizStart

5 things we learned about sponsorship activation in the last year

By Tyler Hargrove - Senior Corporate Partnership Executive at THE Atlanta Falcons

It’s now been over a year since “the shutdown.” Our normal lifestyle, as we know it, put on pause as the entire country was told to remain home and stay safe. During this confusing time, the sports...

Sponsorship Sponsorship Activation

3 tips to selling big sponsorship deals

By Reid Mobley - Managing Director, Business Development at Roush Fenway Racing

Prospecting and closing your first (or next) seven figure partnership will most certainly be a challenge given today’s marketing landscape, however implementing a few of the ideas and concepts below...

Sponsorship B2B Sales Motor Sports

5 Keys to Activating a Marketing Partnership

By Zahra Giga - Partner Account Manager at THE Sacramento Kings

Let me first start by writing that there isn't one way to activate a partnership. Over my six seasons in Marketing Partnerships in sports, I've experienced a lot, and below are five keys that I feel are...

Brand Partnerships Corporate Partnerships Marketing Sponsorship

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